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By selling your art as downloadable files, you can make money without having to pay for shipping or professional printing. You can also sell the same digital art or graphic file countless times.

If you’re an artist, there are lots of ways to sell your work online. For example, you could create a print-on-demand shop and turn your graphics into branded merchandise or high-quality prints.

How To Sell Digital Art (+ Make The Most Profit) (2023) - Sell Your Digital Art Online Converter Currency Used Online

However, more and more artists are selling their work as digital downloads rather than tangible goods. These items may include stock photo libraries, downloadable worksheets, ebooks, templates, and more.

How To Sell Digital Art And Graphics Online (the Easy Way)

Selling digital downloads lowers your costs because you don’t have to pay for printing and shipping fees. You also don’t have to worry about physical storage, supplies, or managing your inventory. All of this means you spend less time and effort for bigger profits.

While it is possible to change your eCommerce platform later, doing so can be disruptive to your business. To avoid that, it is important to choose your eCommerce platform carefully.

WordPress is the best website builder in the world. It powers over 43% of all websites on the internet including millions of websites where people sell digital downloads. WordPress gives you full control over your website, so it’s easy to design a beautiful and eye-catching site where you can show off your work.

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Easy Digital Downloads is the best WordPress eCommerce plugin to sell digital products. In fact, we use the plugin ourselves to sell many of our premium WordPress plugins.

With WordPress and Easy Digital Downloads, you can sell as many products as you want without paying high transaction fees. This gives WordPress and Easy Digital Downloads a huge advantage over other platforms such as Sellfy, Gumroad, Sendowl, and WooCommerce.

With that being said, let’s take a look at how to easily create a WordPress site with Easy Digital Downloads, so you can start selling your digital artwork and graphics online.

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Before you start building your WordPress website, it’s important to know that there are two types of WordPress software, WordPress.org and WordPress.com.

We’ll be using WordPress.org, also known as self-hosted WordPress, because it has more features and flexibility. For a detailed comparison, you can see our guide on the difference between WordPress.com and WordPress.org.

To start selling digital art and graphics with WordPress, first you’ll need a domain name (like ). If you don’t already have a name in mind, then you can see our guide on how to choose the best domain name.

How To Sell Digital Downloads In Wordpress (step By Step Guide)

You’ll also need web hosting which is where your website’s files are stored online, and an SSL certificate so you can securely accept credit card payments on your WordPress site.

A domain name typically costs $14.99/year and hosting costs start from $7.99/month. The price of an SSL certificate differs depending on where you buy the certificate. However, you can expect to pay anywhere between $50-200 / year for an SSL certificate.

Thankfully, one of our top recommended hosting providers, SiteGround, is offering a huge 73% off deal on their managed hosting for Easy Digital Downloads. It comes with a free SSL certificate, Easy Digital Downloads pre-installed, and all the optimization features you need.

How To Sell Digital Art Online

After that, SiteGroundwill ask you to enter a domain name for your website, and they will also show you some optional extras you can purchase.

You don’t have to worry about the extras at this point because you can always add them later if you want it, so we recommend skipping this step.

You’ll get an email soon with details on how to log into your new account. Once you login, you will see two buttons under the Websites tab: Site Tools and WordPress Admin.

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Site Tools is your website’s hosting dashboard where you can manage everything related to your site, such as setting up your emails.

Clicking the ‘WordPress Admin’ button takes you to the newly installed WordPress site that already has Easy Digital Downloads pre-installed for you.

Here's How You Can Convert Your Digital Art Into An NFT And Sell It - Sell Your Digital Art Online Converter Currency Used Online

Are you using a different WordPress website hosting service like Bluehost, Hostinger, HostGator, or WP Engine? Then you can check out our guide on how to install WordPress for step by step instructions for those hosting providers.

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If you’re using a different hosting provider then you’ll need to install and activate the Easy Digital Downloads plugin. If you need help, then please see our guide on how to install a WordPress plugin.

You may plan to sell your art and graphics as digital downloads only, but Easy Digital Downloads will still use your location to auto-fill some fields when a visitor makes a purchase.

To add payment gateways to your website, go ahead and click on the ‘Payments’ tab. Then make sure the ‘Gateways’ tab is selected.

How To Convert Your Digital Art Into Nfts And Sell It

If you check more than one payment method, then you’ll need to choose a default gateway. This payment gateway will be selected automatically when the visitor arrives at your checkout page.

You can use any gateway you want, but Stripe can accept credit cards as well as Apple Pay and Google Pay. With that in mind, you may want to use Stripe as your default payment gateway.

The process of configuring the payment gateway will be slightly different depending on which gateway you’re using, but Easy Digital Downloads will walk you through the process.

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By default Easy Digital Downloads shows all your prices in US dollars. Once you’ve set up your payment gateway, you may want to change the currency that’s used on your website.

Just be aware that some payment gateways may not accept every currency. If you’re unsure, then you can always check your chosen payment gateway’s website. Most have a list of currencies that they support.

How To Sell Digital Art And Graphics Online (The Easy Way) - Sell Your Digital Art Online Converter Currency Used Online

Once you’ve set up at least one payment gateway, you’re ready to create your first digital product. This can be any digital art or graphic file that you want to sell online.

How To Convert Your Digital Art Into An Nft And Sell It

You can now type a name for the product into the ‘Enter download name here’ field. This will be shown on the product’s page, so you’ll want to use something that catches the visitor’s attention and accurately describes your graphic or digital artwork.

Next, type out the description that will appear on this product page. You’ll want to give visitors all the information they need to decide whether this product is right for them.

For example, you might include the graphic’s dimensions and resolution. You might also talk about the product’s licensing and how the customer can use the art after buying it.

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Many online stores and websites use product categories and tags to help shoppers find what they’re looking for. These categories and tags can also encourage visitors to explore related graphics and digital art products, which can get you more sales.

You can create new categories and tags in the Download Categories and Download Tags box. To learn more, please see our step by step guide on how to add categories and tags for WordPress pages.

You’re now ready to upload the image file that you want to sell. When it comes to images, WordPress supports gif, heic, jpeg, png, and webp formats.

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Pro Tip: If you want to sell digital art and graphics in a file type that WordPress doesn’t support, then see our guide on how to allow additional file types in WordPress.

In the File Name field, type a name for the file that shoppers will get when they make a purchase. Then, simply click on ‘Upload a File’ to the right of the ‘File URL’ field.

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When you’re selling digital art and graphics, you don’t want people to steal your work without paying. For this reason, we do not recommend using your original digital art or graphic as the product image.

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One option is to use a lower-resolution version of your image. Another is to add a watermark to the original graphic. Or you can do both.

If you do create a watermark using web design software, then make sure you show this watermark in a location that isn’t easy to crop out.

Many artists place their watermark in the center of the image, or they use the watermark in a repeating pattern that covers the whole product.

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A third option is to create a preview of how the shopper might use your digital art or graphic. For example, you couldshow your work in a mock-up mobile phone screen or marketing display. Providing context like this can encourage shoppers to buy your product.

This email has a link that the customer can use to download the digital art file or graphic that they just purchased, as you can see in the following image.

While this email has everything the customer needs to access their download, it’s a good idea to customize it. For example, you might help your email stand out by adding your own logo and branding.

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This logo appears at the top of your purchase receipt emails, so your customers can clearly see who this email is from.

To add a logo, click on the ‘Upload File’ button. You can now either choose an image from the WordPress media library or upload a file from your computer.

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You can also add a ‘From Name.’ This name will appear in the customer’s inbox, so you’ll want to use something that the customer will recognize such as

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